This eBook was made available to B2B prospects and current customers of the Neat Company to give them a strategy for wrapping up the calendar year and offering them an opportunity to join a partner program / reseller network by using Neat software to manage their clients books. I worked with a subject-matter expert to develop the content, edited the copy, and designed the publication. It was delivered as a PDF and a companion webinar (slide deck).

It was accessible through multiple channels: digital ad landing pages, targeted emails, as a deliverable from a companion webinar, and on the Neat website.